Privacy policy
This Privacy Policy describes how midnineteeneightynine.com (the “Site,” “we,” “us,” or “our”) collects, uses, and discloses your Personal Information when you visit, use our services, or make a purchase from the Site.
Collecting Personal Information
When you visit the Site, we collect certain information about your device, your interaction with the Site, and information necessary to process your purchases. We may also collect additional information when you contact us for customer support. In this Privacy Policy, “Personal Information” means information that identifies or can reasonably be linked to an individual.
Device information
- Examples of Personal Information collected: Web browser version, IP address, time zone, cookie information, pages or products viewed, search terms, and information about how you interact with the Site.
- Purpose of collection: To load the Site accurately, maintain its functionality, and perform analytics to improve the Site.
- Source of collection: Collected automatically when you access the Site through cookies, log files, web beacons, tags, pixels, or similar technologies.
- Disclosure for a business purpose: Shared with our ecommerce platform and processor, Shopify, and with service providers that support the operation and analysis of the Site.
Order information
- Examples of Personal Information collected: Name, billing address, shipping address, payment information, email address, and phone number.
- Purpose of collection: To provide products and services, fulfil our contract with you, process payments, arrange shipping, provide invoices or order confirmations, communicate with you, screen orders for potential risk or fraud, and—when consistent with the preferences you have shared with us—provide information or advertising relating to our products or services.
- Source of collection: Collected directly from you.
- Disclosure for a business purpose: Shared with Shopify and service providers involved in payment processing, order management, shipping, fraud prevention, customer support, marketing, and store operations.
Customer-support information
- Examples of Personal Information collected: Name, email address, phone number, order information, billing or shipping address, and any information you choose to provide when contacting us.
- Purpose of collection: To respond to inquiries and provide customer and order support.
- Source of collection: Collected directly from you.
- Disclosure for a business purpose: Shared with Shopify and service providers used to manage customer communications and store operations where necessary.
Minors
The Site is not intended for individuals under the age of 18. We do not knowingly collect Personal Information from children. If you are a parent or guardian and believe that a child has provided us with Personal Information, please contact us using the information below to request its deletion.
Sharing Personal Information
We share Personal Information with service providers where necessary to operate the Site, provide our services, fulfil orders, and perform our contractual obligations. For example:
- We use Shopify to power our online store. You can learn more about how Shopify handles Personal Information at: https://www.shopify.com/legal/privacy
- We may share Personal Information with payment processors, shipping carriers, fraud-prevention providers, analytics providers, marketing platforms, and other service providers that help us operate our business.
- We may disclose Personal Information when required to comply with applicable laws or regulations, respond to a subpoena, search warrant, or other lawful request, or otherwise protect our rights and the rights of others.
Behavioural Advertising
We may use Personal Information to provide targeted advertisements or marketing communications that we believe may be relevant to you. This may include information about your use of the Site, your purchases, and your interactions with advertisements on other websites.
Some information may be collected directly by our advertising partners or through cookies and similar technologies, subject to any consent requirements that apply in your location.
For more information about targeted advertising, visit the Network Advertising Initiative’s educational page:
https://www.networkadvertising.org/understanding-online-advertising/how-does-it-work
You can manage advertising preferences through the applicable platforms:
- Meta/Facebook: https://www.facebook.com/settings/?tab=ads
- Google: https://myadcenter.google.com/
You may also opt out of certain interest-based advertising through the Digital Advertising Alliance of Canada:
https://youradchoices.ca/en/tools
Using Personal Information
We use Personal Information to provide our services, including offering products for sale, processing payments, fulfilling and shipping orders, communicating with you, providing customer support, maintaining and improving the Site, preventing fraud, and—where permitted—keeping you informed about products, services, and offers.
Lawful Basis
If you are located in the European Economic Area (“EEA”) or another jurisdiction that requires a lawful basis for processing, we may process your Personal Information under one or more of the following lawful bases:
- Your consent;
- The performance of a contract between you and us;
- Compliance with our legal obligations;
- Protection of your vital interests or those of another person;
- Performance of a task carried out in the public interest; and
- Our legitimate interests, provided those interests do not override your fundamental rights and freedoms.
Retention
When you place an order through the Site, we retain your Personal Information for our records for as long as reasonably necessary to provide our services, comply with legal, tax, accounting, and reporting obligations, resolve disputes, and enforce our agreements.
We may retain certain information after a deletion request when we are legally required or otherwise permitted to do so.
Automatic Decision-Making
If you are located in the EEA, you may have the right to object to processing based solely on automated decision-making, including profiling, when that decision-making produces legal effects or otherwise significantly affects you.
We do not engage in fully automated decision-making that produces legal or similarly significant effects using customer data.
Shopify may use limited automated decision-making to prevent fraud. This may include:
- Temporarily blocking IP addresses associated with repeated failed transactions; and
- Temporarily blocking payment cards associated with blocked IP addresses.
Your Rights
Depending on where you live, you may have rights concerning your Personal Information, including the right to:
- Request access to the Personal Information we hold about you;
- Request correction of inaccurate or incomplete information;
- Request deletion of certain Personal Information;
- Withdraw consent where processing is based on consent;
- Object to or restrict certain processing;
- Request a portable copy of certain information; and
- Appeal or make a complaint concerning how your Personal Information is handled.
These rights may be subject to exceptions and limitations under applicable law. To exercise a privacy right, contact us using the information provided below. We may need to verify your identity before completing your request.
EEA and United Kingdom residents
If you are located in the EEA or United Kingdom, you may have the right to access, correct, update, erase, restrict, object to the processing of, or request a portable copy of your Personal Information.
Personal Information may be transferred outside your country, including to Canada, the United States, and other locations where our service providers operate. When required, appropriate safeguards are used for international transfers.
More information about Shopify’s handling of international data transfers is available at:
California residents
If you are a California resident, you may have rights under applicable California privacy law, including the right to know about, access, correct, or delete certain Personal Information and, where applicable, opt out of certain sharing or sales of Personal Information.
You may also designate an authorized agent to submit a request on your behalf. We may request information necessary to verify your identity, your request, or the agent’s authority.
Cookies
A cookie is a small amount of information downloaded to your computer or device when you visit the Site. We use cookies and similar technologies for functions including website operation, security, shopping-cart functionality, checkout, customer preferences, analytics, advertising, and social-media or content features.
Cookies improve your browsing experience by allowing the Site to remember actions and preferences, such as login information and region selection. They also help us understand how visitors use the Site.
Cookies used by the Site may include cookies set by Shopify and other service providers. The specific cookies used may change as Shopify, our theme, installed applications, and connected services are updated.
You can learn more about cookies used by Shopify-powered stores at:
https://www.shopify.com/legal/cookies
The length of time a cookie remains on your device depends on whether it is a session or persistent cookie. Session cookies generally last until you stop browsing. Persistent cookies remain until they expire or are deleted.
You can control cookies through your browser settings and, where available, through the Site’s cookie-preference controls. Blocking or removing cookies may negatively affect your experience, and some parts of the Site may no longer function correctly.
For general information about managing cookies, visit:
https://www.allaboutcookies.org/
Blocking cookies may not completely prevent information from being shared with third parties, including advertising partners. To manage certain advertising uses, follow the instructions in the “Behavioural Advertising” section above.
Do Not Track
Some browsers offer a “Do Not Track” setting. Because there is no consistent industry standard for responding to these signals, we do not currently alter our data-collection and usage practices solely when a Do Not Track signal is detected.
Where legally required, we recognize applicable browser-based opt-out preference signals.
Data Deletion
If you have interacted with midnineteeneightynine through the Site or connected applications and would like to request deletion of your Personal Information, email hello@midnineteeneightynine.com with the subject line “Data Deletion Request.”
We will respond to verified deletion requests within the period required by applicable law. Certain information may be retained when necessary to comply with legal obligations, maintain transaction records, prevent fraud, resolve disputes, or enforce our agreements.
Security
We use reasonable administrative, technical, and organizational measures designed to protect Personal Information. However, no method of online transmission or electronic storage is completely secure, and we cannot guarantee absolute security.
Changes
We may update this Privacy Policy from time to time to reflect changes to our practices or for operational, legal, or regulatory reasons. The revised version will be posted on the Site with an updated revision date.
Contact
For more information about our privacy practices, to exercise a privacy right, ask a question, or make a complaint, contact us at:
midnineteeneightynine
1 Wiltshire Ave, Unit T
Toronto, Ontario M6N 2V7
Canada
Email: hello@midnineteeneightynine.com
Phone: 416-838-6989
Last updated: August 24, 2026
If you are not satisfied with our response, you may have the right to make a complaint to the privacy or data-protection authority responsible for your jurisdiction
In Canada, you can contact the Office of the Privacy Commissioner of Canada: